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Auto repair shop advice
What Is the Local Pack and Why Does It Matter for Auto Repair Shops?
When it comes to your web presence and search engine results pages (SERPs), it can be easy to confuse the many different elements. You may even be suspicious that Google does it on purpose so that normal people can’t figure them out....
How Auto Repair Shops Can Use Their Website To Build Trust
When it comes to buying goods and services, people tend to trust their own experiences more than anything else. But what do people do when they’re looking for a new auto repair shop? Since they can’t rely on their own experiences,...
Two Types of Customers Who Will Visit Your Shop Less – And Two that Won’t
Six months ago, experts were debating when a recession would hit. Now, they’re trying to predict how bad the Coronavirus-induced recession is going to be, and how long it’s going to last. Most experts think it’s extremely bad, and it...
When Will Things Get Back to Normal for Auto Repair Shops?
In most states, governors are looking at the new infection data presented to them each day, trying to answer the unanswerable: which restrictions should be lifted, and when? If they move too fast, there's a strong possibility that...
6 Critical Questions: Understanding Your Customers and Differentiating Your Auto Parts Store
How long does it take you to identify the product that these phrases represent? Snap…Crackle…Pop It Gives You Wings… My guess is that it didn’t take you very long. (If you aren’t sure, just Google them.) Both of these products/brands have...
5 Steps to Becoming Known in Your Community
What percentage of the people in your community know that your business exists? What are you doing as the auto parts store owner to increase that number? Between running a business, serving customers and taking care of your family, it can...
How Do I Get More Customers Into My Auto Parts Store?
If you are looking for marketing help, everyone has something to offer you that they say has proven to work. Get your logo in front of thousands of eyes! Photos and videos keep your potential customers engaged for much longer! ...
Should I Respond to My Auto Parts Store Google Reviews?
Yes, you definitely should. But there’s more to it than just posting a quick response. You'll want to respond appropriately to the type of review you received. We'll break them down into three different groups – good reviews, bad reviews...
Should I Ask Customers to Post Reviews for My Auto Parts Store?
The short, and important, answer is: Yes! But unfortunately, many auto parts store owners and managers are hesitant to ask a customer to post a review. You may feel that asking a customer to post a review will come off as pushy or tacky....