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Auto repair shop advice

The Ultimate Generational Guide to Automotive Repair Digital Marketing

Why Every Generation Requires a Different Approach to Digital Marketing Despite the endless debates about generational divides, history tends to repeat itself. As each generation grows older, they...

An Effective Auto Repair Shop Website Design Wins Customers’ Trust

When it comes to everyday goods and services, people rely on their own past experiences. But what do drivers do when they are suddenly forced to look for a new repair shop? They look to find a...

Watch Out for Shady Auto Repair Marketing Companies

Table of Contents: 1. Shady Auto Repair Marketing Companies Tactics Introduction 2. “Your Domain Is About to Expire!” 3. “Your Website Has Errors!” 4. “Nobody can Find...

5 Affordable Marketing Ideas for Auto Repair Shops

Looking at an empty service bay can be frustrating However filling your schedule doesn’t require a massive marketing budget or complex strategies. Often, the quickest way to drum up business...

How Auto Repair Shops Can Use Short-Form Video to Build Trust

Video has quickly become the most powerful type of content on social media, and for auto repair shops, it’s one of the easiest ways to build trust and brand recognition online. Today’s customers...

Making the Most of Too Much Work

After a year of crazy ups and downs, the US is finally turning the corner on COVID-19.  Case rates are declining throughout the country, schools and businesses are opening back up, and families are booking summer travel.  All of those...

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Why Auto Repair Shops Still Need a Website in 2021

The world’s first website celebrates its 30th birthday this summer.  Websites may have started out as a science project, but they have become an important part of small business success.  And despite there being many ways for an auto...

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Ransomware Hits Auto Repair Shops – How To Avoid It

Imagine this: you open up your shop one morning, turn on your computers, and a message pops up. It says someone stole all your data and if you don’t pay them thousands of dollars they’ll delete all of it for good. It’s called ransomware,...

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Selling Maintenance with a Positive Message

While the last 12 months have not been a great time for most local businesses, several factors have helped auto repair shops weather the storm better than many other industries. That's true even while many people’s vehicles stayed parked...

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