Blog

 

Auto repair shop advice

 

The Challenge of Finding & Keeping Motivated Technicians

If you had to choose between a day where half of your customers didn’t show up or a day where half of your staff didn’t, which would you pick? For most shops, the second scenario is much...

Do Online Directory Listings Matter for Auto Repair Shops?

What are online directory listings? Online directory listings (also known as citations) are the backbone network of local businesses on the web. Google, Facebook, Bing and Yelp are some of the more...

Instagram Is Now a Necessity for Auto Repair Shops

If your auto repair shop is currently not using Instagram, now is the time to do so. Instagram has updated their map functionality to make it easier for users to discover local businesses. Thinking...

Should I Respond to My Auto Repair Shop Google Reviews?

The short answer is yes, but there’s more to it than just posting a quick response.  That’s especially true if the review is negative. I’m writing this blog because we’ve seen a lot of...

How Do Consumers Search for Auto Repair Shops Online?

There is a lot of confusion among auto repair shop owners about how consumers search for auto repair services on the web. Our goal in this blog is to clear up the confusion and help you understand...

Why Auto Repair Shops Still Need a Website in 2021

The world’s first website celebrates its 30th birthday this summer.  Websites may have started out as a science project, but they have become an important part of small business success.  And despite there being many ways for an auto...

read more

Ransomware Hits Auto Repair Shops – How To Avoid It

Imagine this: you open up your shop one morning, turn on your computers, and a message pops up. It says someone stole all your data and if you don’t pay them thousands of dollars they’ll delete all of it for good. It’s called ransomware,...

read more

Selling Maintenance with a Positive Message

While the last 12 months have not been a great time for most local businesses, several factors have helped auto repair shops weather the storm better than many other industries. That's true even while many people’s vehicles stayed parked...

read more

Be Wary of Evergreen, Auto-Renewing Website Contracts

Most companies make their money the right way – by making their customers happy.  But there are always a few that find a way to make money off of angry customers.  One famous example was a sunglasses company owner who determined in 2010...

read more

Recruiting Auto Repair Techs? It Helps to Have Family.

If you’re looking to hire an automotive technician, you’ve got a hard job.   And unfortunately, it’s not projected to get better any time soon.  There has been a shortage of new technicians entering the field since at least 2012, ensuring...

read more

Promoting a New (or Old!) Service

Whether you’re trying to justify a new equipment purchase or you just want to increase your profit margins, most shop owners have a particular service they’d like to grow without wasting a fortune to market it. The good news is that the...

read more

Subscribe to our blog