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Auto repair shop advice
Don’t Fall for These Two Online Marketing Scams
We’re the best choice for managing your online web presence if you’re an independent repair shop (okay, we’re a little biased :)). We aren’t the only company who can help, however – there are other companies with the auto repair...
What Is the Big Picture Goal of Your Auto Repair Shop?
Some repair shop owners start out with big goals. For many, however, the goal of owning a shop instead of working at someone else’s isn’t a world-changing one. Some owners don’t enjoy working for someone else or think they could do a...
Ride Sharing: an Auto Repair Business Opportunity?
Ride-sharing companies have finally hit the peak of the business world, with both Uber and Lyft becoming publicly-traded companies this year. Granted, that process wasn’t a smooth one for them. Nonetheless, there are literally millions...
Making an Honest Profit from New Equipment
New equipment can open up new opportunities for business. It can make repairs easier or less frustrating. Also, it’s just fun to have nice, new equipment in the shop. Unfortunately, new equipment can also be a giant waste of money. If...
The One Thing that Generates the Most Profit
It’s expensive to gain a customer. That’s because other shops want those customers, too. In fact, big shops and franchises spend tons of money advertising to get new customers - sending coupons or mailers to their houses, buying Google...
How to Lose Your Auto Repair Business in One Transaction
A man you’ve never met rides up in a nice truck, and explains he’s a new fleet operator getting ready to set up in town. He’s looking for a dependable auto repair shop to provide service for his fleet vehicles, and he’s heard good things...
Would Your Auto Repair Shop Survive the “Bus Factor”
Big businesses use something called “bus factor” to make sure they aren’t set up for failure down the road. The bus factor is a funny, yet morbid, way of referencing how prepared you are for employee emergencies. The bus factor is...
Should I Ask Customers to Post Reviews for My Auto Repair Shop?
Yes! That may seem like an obvious answer, but many shop owners, shop managers and service advisors are hesitant to ask a customer to post a review. Some people feel that asking a customer to post a review can come off as pushy or tacky....
The Technicians You Need: Training and Developing Your Team
Hiring technicians is the largest challenge many auto repair shops face. For most other shops, it will become their largest problem as soon as they lose an employee. This is the third post in a three-part series on building a strategy to...